Cookiebot
Visit CookiebotCookiebot by Usercentrics is a comprehensive Consent Management Platform (CMP) designed to help websites achieve and maintain compliance with various data privacy regulations such as GDPR, CCPA/CPRA, VCDPA, and POPIA.
Its core functionality revolves around automating the process of obtaining, managing, and documenting user consent for cookies and online tracking. In this Cookiebot review, we’ll explore how the platform performs in real-world use, how effective it is at simplifying compliance, and whether it’s the right fit for your website’s privacy needs.
Main Value Propositions:
- Full control of cookies and trackers: Powerful scanner that checks websites monthly, identifies cookies and tracking technologies, automatically categorizes them and blocks until consent is given
- Trustworthy consent collection: Pre-built templates or custom consent banners, provides transparency about data collection
- Secure consent storage and monitoring: Cookie reports, consent dashboard, consent stored up to 12 months, audit logs available
Key Features Mentioned:
- Website scanner to check privacy compliance
- Automated cookie and tracker categorization
- Multiple integration options
- Minimal ongoing maintenance after setup
- Extensive documentation and premium customer support
- Geotargeted compliance for relevant markets and regulations
Target Audience (Initial Assessment):
- Small and Medium Businesses (SMBs)
- Marketers needing better data for insights
- Tech teams requiring easy integration
- Legal teams needing compliance assurance
- WordPress and Wix users (specific plugins mentioned)
Problems Solved:
- GDPR and privacy regulation compliance
- Cookie and tracker management
- User consent collection and storage
- Website privacy compliance automation
- Legal complexity navigation in data privacy landscape
Pricing Structure and Business Model
| Plan | Price (per month) | Domains | Subpages | Features |
| Free | $0 | 1 | Up to 50 | Limited features |
| Premium Lite | $8 | 1 | Up to 50 | All premium features |
| Premium Small | $16 | 4+ domains* | Up to 350 | All premium features |
| Premium Medium | $34 | 1 | Up to 3,500 | All premium features |
| Premium Large | $56 | 1 | Up to 7,000 | All premium features |
| Premium Extra Large | $96 | 1 | More than 7,000 | All premium features |
Technical Capabilities and Integrations
Google Consent Mode Integration:
- Google-certified CMP partner
- Supports Google Consent Mode v2 (mandatory from March 2024)
- Automates consent signaling for Google services (Analytics, Ads, Tag Manager)
- Conversion modeling for analytics data from non-consenting users
- Maintains ad performance while ensuring compliance
- Prevents advertising disruption or revenue loss
- Instant scanning: Comprehensive report in under 2 minutes
- Automated detection: Identifies all cookies and tracking technologies
- Automatic categorization: Classifies cookies into necessary, functional, analytics, performance, and advertisement categories
- Detailed reporting: Shows purpose, provider, and data collected by each cookie
- Cloud-based solution: No technical expertise required
- Monthly automated scans: Continuous monitoring for new cookies/trackers
WordPress Integration:
- Easy setup: Publish banner in minutes with setup wizard
- Automatic functionality: “Set it and forget it” approach
- Design integration: Fully customizable banner that matches site design
- Compliance coverage: GDPR, CCPA, and Google Consent Mode v2
- Professional appearance: Maintains design integrity
Key Technical Features:
- Cross-domain consent sharing
- Multi-language support (47+ languages)
- Geotargeting capabilities
- Banner auto-translation
- User consent expiration management
- Privacy trigger functionality
- IAB TCF 2.2 Framework compliance
- Global Privacy Control (GPC signal) support
Integration Ecosystem:
- WordPress plugin
- Google Tag Manager
- Microsoft UET Consent Mode
- CMS integrations: Umbraco, HubSpot, WordPress
- Wix app available
- Custom HTML/CSS/JavaScript support
Customer Review Analysis
| What Customers Value (Positive Feedback) | What Customers Dislike (Major Complaints) |
|---|---|
| Automated Functionality – Works well when stable | Billing Transparency – Unexpected charges, price hikes |
| Compliance Coverage – Broad regulatory support | Customer Service – Slow, unhelpful, hard to reach |
| Quick Setup – Fast implementation when successful | Technical Issues – Integration bugs, unreliable features |
| Google Integration – Smooth with Consent Mode | Implementation Difficulty – Setup often harder than claimed |
| Multi-language Support – Wide language availability | Account Management – Difficult to cancel or downgrade |
| Cost-effectiveness – Good value when functioning well | Business Practices – Perceived unethical billing/treatment |
Recommendations for Potential Users
Consider Cookiebot if:
- You need Google Consent Mode integration
- You have technical expertise to handle potential issues
- You’re willing to closely monitor billing and account management
- You need comprehensive multi-regulation compliance
- You prioritize customer service and support quality
- You need reliable billing practices and transparency
- You’re a n (Content truncated due to size limit. Use page ranges or line ranges to read remaining content)
